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• <br /> <br />r'_..3 <br />Miller Transporters Continues Its <br />Success Through Solid Operations <br />WHILE there has been much <br />discussion in the tank truck industry <br />about sales and marketing the past <br />few years, the industry remains <br />operations intensive. Talking does <br />not move bulk commodities; trucks <br />and trailers do. Efficiently and safe- <br />ly moving product keeps old cus- <br />tomers and leads to new ones. <br />One company whose top manage- <br />ment has always been, and continues <br />to be, strongly operations-oriented is <br />Miller Transporters, Jackson, Missi- <br />ssippi. While the economy and lower <br />rates have forced belt tightenings, <br />company president Scott Miller has <br />allowed no tampering with his com- <br />pany's traditional exacting equip- <br />ment specifications and aggressive <br />safety training and maintenance <br />programs. <br />Of course, Miller Transporters has <br />made many other moves to keep it <br />one of the country's leading tank <br />truck company revenue producers. <br />Computers have been part of the <br />company since 1961. A new com- <br />puter room is under construction for <br />Miller's Sperry Univac 90/40 system. <br />Thirty-five on-line terminals are us- <br />ed for everything from inventory <br />control to matching equipment for <br />backhauls to communications be- <br />tween headquarters and Miller's 22 <br />trucking terminals located <br />throughout the Deep South. <br />Working with consultants Ernst & <br />Whinney, Miller's computer team <br />developed a computerized costing <br />package at the end of last year. The <br />new program will help Miller's <br />management keep even tighter con- <br />trol of their costs. Also, with the con- <br />tinuing rate competition, the pro- <br />gram will tell them what rates <br />should be to make some profit on <br />each move. Scott Miller observes it <br />would be better for the industry if <br />other carriers had a better under- <br />standing of what their real costs are. <br />Sales and marketing efforts have <br />also increased as Miller uses its large <br />fleet to expand its service area. Late <br />last year, George Fillingame joined <br />Miller as regional sales manager in <br />the East after 35 years on the other <br />side of the desk with E I DuPont <br />deNemours. All of top management <br />is logging more air miles as it ex- <br />plains, Miller Transporters' service <br />capabilities. <br />Strong Operations <br />At the heart of those capabilities is <br />Miller's large, diversified fleet of <br />tractors and tank and bulk trailers. <br />The size and range of the fleet, the <br />maintenance effort that keeps it in <br />top shape, and the steps taken to en- <br />sure it is safely operated give Miller <br />personnel a solid operations story to <br />tell in their presentations. <br />At the end of last year, Miller had <br />nearly 600 tractors and over 800 <br />trailers. Operating out of terminals <br />A commitment to strong operations practices made Miller Transporters Inc, Jackson MS, one of the nation's largest bulk carriers. Em• <br />phasis on operational efficiency continues while the company makes other moves needed to compete in today's tank truck industry. <br />