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• <br />A figure that often seems difficult to estimate is the total number of owned animals in your community. Even if you have a <br />handle on the number of licensed animals, there'll still be a high percentage of people who don't register their pets. <br />The formula that follows is by no means exact; it is based on national averages and does not account for potential <br />variables among regions, states, and communities. If, for example, you live in a densely populated suburban area with a <br />large number of apartments and full-time workers, cats may be the pet of choice for many more people with limited time <br />and space. On the other hand, a suburban area with mostly housing developments may be the stomping ground for a <br />higher number of dog lovers. <br />Keep such variables in mind so you can make necessary adjustments when using this formula. For the purposes of <br />explanation, we'll use the fictional example of Anytown, a community with 100,000 households. <br />Step 1 <br />Find out the number of households in your community; the local emergency management or property appraiser's office <br />should be able to help with this. Again, in this example, the number of households is 100,000. <br />• <br />Percentage of U.S. <br />Households Owning A Pet <br />Number of Pets Per Household <br />Dogs <br />39 <br />1.6 <br />Cats <br />32� <br />2.0 <br />Birds �- 6 <br />2.2 <br />Source: The American Pet Products Manufacturers Association's 1999-2000 National Pet Owners Survey <br />Step 2 <br />Using the figures in the table above, determine how many households in the community own dogs, how many own cats, <br />and how many own birds. You can arrive at this number by multiplying the number of households in your community by <br />the percentage of people who own each species nationally. Here's what the math would look like in a community of <br />100,000 households: <br />100,000 households in Anytown x 0.39 (percentage of dog owners nationally) = 39,000 dog -owning households in <br />Anytown <br />100,000 households in Anytown x 0.32 (percentage of cat owners nationally) = 32,000 cat -owning households in <br />Anytown <br />100,000 households in Anyown x 0.06 (percentage of bird owners nationally) = 6,000 bird -owning households in <br />Anytown <br />Step 3 <br />Multiply the numbers you arrived at in Step 2 by the average number of each species owned per household. <br />• 39,000 dog -owning households in Anytown x 1.6 (percentage of dogs owned per household nationally) = 62,400 dogs <br />in Anytown <br />• 32,000 cat -owning households in Anytown x 2.0 (percentage of cats owned per household nationally) = 64,000 cats in <br />Anytown <br />• 6,000 bird -owning households in Anytown x 2.2 (percentage of birds owned per household nationally) = 13,200 pet <br />birds in Anytown <br />4kow Anytown has rough estimates of the number of dogs, cats, and birds in its community. You can also apply this <br />formula to other species, using national statistics for reptile or small -animal ownership. <br />Animal Sheltering, Jan -Feb. 2001 <br />