1992-05-18 Regular Meeting - Laserfiche WebLink

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. =-r e e ;- !& ~- Mr. Robert Herrara City of La Porte May 12, 1992 Page 4 ~ iiiiiiiiiiiiii - -\- .... the size and configuration of food and beverage facilities and public spaces; the scope and quality level of facilities and amenities best suited to capture market demand; and, potential chain affiliations best suited to capture the available and potential hotel demand. - ~ .... .... - ~- . . . . . . . I . . . . . Demand Analysis and Estimated Utilization .. Analyze the historical and current demand by market segment for hotel rooms in the area, and estimate future changes in market demand. .. Analyze the competitive strengths and weaknesses of the proposed hotel relative to each of the competitive hotels. .. Estimate the subject hotel's market penetration by segment. .. Estimate the subject hotel's annual occupancy and average daily rates for the first ten full operating years. .. Meet with you to discuss our findings and recommendations, and to address specific assumptions upon which the financial analysis will be based. Financial Analyses .. Prepare financial analyses for the proposed hotel for the first ten full operating years. Schedules will be presented in both inflated and constant dollars and will conform to the Uniform System of Accounts for Hotels. .. Meet with you and your associates to discuss the results of the financial analyses. Written Report .. Prepare a written report summarizing the results and conclusions of our market study and financial analyses.